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Business Writing For Results
Seminar: ID# 1003605
Agenda
Your Writing Style
Discover the surprisingly easy key to clear, professional business writing
Follow the 6 simple rules to guarantee clarity and simplicity in any kind of written document
Learn to identify your document's key words and repeat them for greater impact
Know the 40 words and phrases you should never use in business writing
Writing tone: Learn exactly what it is, and evaluate the tone you should strive for in your business communications
Understand the difference between the active and passive voice - and why voice is one of the most essential elements in business writing
Focusing on the Reader
Identify your specific objective - and ensure it doesn't get lost in the writing process
Appeal to the reader's needs: Discover powerful persuasion techniques and develop the ability to sell anything on paper
Use an indispensable table to identify the 5 audience types - and write a tailor-made document that really gets attention
Follow a simple, 3-step blueprint that will help you anticipate reaction to your writing
Organizing the Information
The first word is always the hardest: Overcome writing fear that leads to delay and procrastination
Go from start to finish with a 5-phase plan that helps you complete any writing project with greater ease - from short memos to complex proposals
Develop a good outline the fast, easy way - and save time on writing and rewriting
Master 4 simple approaches that will ensure you write logically and clearly, whatever your objectives or audience
Effective E-mails, Memos, and Letters
Use a 4-part quick assessment to evaluate your memos as a key reader might
Learn the 4 characteristics of effective business communication - and pinpoint your own strengths and weaknesses
Start with attention-getting openers to your correspondence - learn 11 ways to draw readers in and build rapport instantly
End your correspondence with strong closings that get the action and results you want
Professional Reports and Proposals
Break reports down into 8 basic building blocks and handle even the most complex reports with greater ease
Pinpoint the specific information managers want from reports - about problems, new projects and ideas, experiments and tests, and other subjects
Report planning made easy: Use a concise, one-page form to organize your report quickly and efficiently
Learn the 10 most common report-writing failures - easily prevented once you know what they are!
Order:
Business Writing For Results
Pricing: $199.00
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