HRTrainingCenter.com provides Human Resource training on FMLA, COBRA, HIPAA, HRAs (Health Reimbursement Accounts), HSAs (Health Savings Accounts), FLSA, Payroll, Cafeteria Plans, and more through seminars, online training, webcasts, webinars, and audio conferences. Best sellers include FMLA seminars, COBRA seminars, online payroll training, retirement plan training, and HIPAA training.
How We Promote Your Products And Services

How We Market

TrainingCenter generates sales and visibility for your products and services in the following ways:
  • Vertical-specific industry portals
  • eMail promotions
  • eNewsletters
  • List rentals
  • Superior SEO placement
  • Content syndication

Our Vertical-Specific Portals





We service professionals in the HR, Accounting, Banking, Insurance, Finance, Mortgage, Real Estate, Health Care, Safety, and IT industries via our vertical-specific portals.

Each is designed to offer Licensing, Designations, CE, Professional Development, Events, specialty directories, and other content to help professionals.

Each of our portals typically have a Google Page Rank of 5 or above, which means we are well-connected, well-linked, and well-positioned to generate sales for your products, services, and events.


Our Push Marketing

We aggressively promote products, services, events, Coaches, Speakers, etc. through our eNewsletters and email promotions.

eNewsletters are sent out each Monday, and email promotions twice weekly directly to the email box of professionals for the verticals we service.


Example


Distribution & Metrics

Each eNewsletter and email promotes a different product or service, so opens, clicks, and coversions vary according to industry and product.

For instance, an email to real estate professionals on a 1031 exchange product typically has a lower open rate - but a higher conversion rate - than a promotion for a Listing Presentation product.

Distribution & Metrics
Vertical eMail Addresses Open Rate
Accountants & CPAs Over 200,000 4-12%
Financial Services && Insurance Professionals Over 200,000 3-10%
Health Care Over 1,000,000 6-18%
Human Resources Over 200,000 6-20%
Mortgage Brokers Over 200,000 4-10%
Real Estate Agents & Brokers Over 1,000,000 4-20%



Our SEO Placement

We have over 250 first page placements on Yahoo!, Google, and MSN that have helped generate millions of dollars in sales for our partners.

Below is just a small sampling of the keywords:
For HR searches
  • HR training
  • Human Resources training
  • HR seminars
  • COBRA training
  • FMLA training
  • Payroll training
For Insurance & Financial Services searches
  • NASD licensing
  • FINRA licensing
  • Insurance licensing seminars
  • CFP training
  • CLU training
  • ChFC training
  • AIC training
  • Adjuster training
  • Series 6 training...
For Real Estate searches
  • Real estate agent training
  • Real estate broker training
...to name just a few!

Our Syndication Partners

We work with a growing number of Magazines, websites, and Associations to power "Career Centers" on their websites.

These partners provide additional sales and visibility via promotions on their websites, in their email promotions, and in print.

Below are some samples of promotions and advertisements from our Syndication Partners:


Examples

Real Estate Magazine




ProducersWeb




EEOnews




HRMarketer




NewsGeni.us




VendorPedia




US Coaching




Financial Forum

Certificate Program For HR Generalists
Certificate Program For HR Generalists

Rules And Requirements For Employee Expense Reimbursements
Rules And Requirements For Employee Expense Reimbursements

Garnishments, Child Support Orders, And Other Levies
Garnishments, Child Support Orders, And Other Levies

How Workers′ Compensation Works (Comprehensive 11-Module Course)
How Workers′ Compensation Works (Comprehensive 11-Module Course)

Assertiveness Skills For HR Professionals
Assertiveness Skills For HR Professionals

Certificate Program In FMLA &ADA Compliance
Certificate Program In FMLA &ADA Compliance

How To Use PTO To Reduce Absenteeism
How To Use PTO To Reduce Absenteeism

Managing Emotions Under Pressure
Managing Emotions Under Pressure

HRCI / SHRM 60 Hour Re-Certification Training Suite
HRCI / SHRM 60 Hour Re-Certification Training Suite

Internal Investigations Certificate Program
Internal Investigations Certificate Program

How To Document Your Payroll Procedures
How To Document Your Payroll Procedures

Reasonable Or Unreasonable Accommodation? How To Identify Disabilities And Handle Employee Issues - Without Violating The ADA
Reasonable Or Unreasonable Accommodation? How To Identify Disabilities And Handle Employee Issues - Without Violating The ADA

Company Ethics: How To Set The Tone As A Leader
Company Ethics: How To Set The Tone As A Leader

SOX Requirements For Payroll
SOX Requirements For Payroll

Payroll Records: What To Keep, What To Toss
Payroll Records: What To Keep, What To Toss

Strategic HR Leadership Certificate Program
Strategic HR Leadership Certificate Program

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